So, you have an interest in advertising and want to pick this as your career path. Let’s start with the simple question:
How to pursue a career in Advertising in India
Before you can sell, you need to know how to advertise. Advertising is the art of convincing people that your product or brand is worth their money – and it’s also a job or career path! Advertising is a dynamic field that touches nearly every part of the modern economy. This industry is constantly changing and evolving to meet new demands, which makes it one of the most rewarding fields to enter as well as one of the most challenging. The demand for advertising professionals continues to grow, and the creative opportunities within this industry are almost limitless. There are many different roles within the world of advertising, from copywriters and art directors to account executives and digital marketers. If this sounds like something you would be interested in, read on to find out more about what an advertising job involves.
Why should you pursue a career in Advertising?
Learning experience
Everything from social media to graphics, editing to writing is covered. You’ll also be able to learn about people’s psychology and conduct.
Creativity is the key
This is the spot for you if you have enough creativity. You can be creative in whatever you do and still make a decent living.
Constantly evolving industry
Individuals will have a bright future not only in India but also overseas. Advertising will never go away, and there will always be a market for it.
Very high pay
Due to the demanding and technical nature of the industry, pay is very high in this industry.
Skills required for Advertising
Advertising is one of the most popular industries in the world. There are many different types of advertising, including television, radio, print, and online. Advertising can be a great way to make money. It is also an exciting career that allows you to meet new people and see new places. To become an advertising professional, you will need a wide range of skills.
- Good verbal and writing skills are vital.
- Ability to work well with others, both in-person and online.
- Solid understanding of marketing and business basics.
- Constant upskilling is required as the industry is always evolving and new marketing strategies are created.
- Creativity is a fundamental requirement for this field.
- An ability to think outside the box for creative, new ways to get an idea across!
How can I become an advertiser?
Conclusion
Advertising is a core and crucial need for any business or organisation in the world to succeed. Consumers are made aware of new products or services on offer with effective advertising, creating the need to buy or avail the service. This is why the advertising industry is one of the largest and most diverse in the world, with many different career paths to choose from. For example, a career in advertising can involve working as a copywriter, creating and producing content for social media platforms, or even working behind the scenes as an account representative. The advertising industry is booming and these are great times to enter the field.
If reading all this has made you more curious about the world of advertising and you want to check if this is the right career fit for you – head to the ProTeen website and register today. ProTeen provides personalised guidance that covers everything a young student needs to navigate the modern career world. From helping you discover your true strengths, finding the right career fit for you, and even guiding you to the best colleges available, ProTeen and our career experts are on hand to resolve any queries and guide you to your dream career!